Timothy Goleman, October 7, 2011There seems to be a lot of talk lately about what are metrics in social media and how to measure them. I have taken a crash course in analytics the last few months and have discovered some of the key metrics you should look at in judging success. The metrics for Facebook are: Likes – […]
Timothy Goleman, April 25, 2011I bring you the second Marketing Element. I show case a company doing a great job with Twitter, the Luxor Hotel in Vegas. They have taken Twitter and using it as an integral part of their marketing mix. They aren’t doing a push mentality rather a community building. Check them out on twitter at @Luxorlv […]
Timothy Goleman, November 18, 2010I work mainly with small businesses in my consulting. The one area I seem to have the most problems is finding information for reporting purposes. I know many of you out there use Radiant6, and other tools, but having a much-limited budget, I have to put together information where I can get it. Which can […]
Timothy Goleman, November 15, 2010I was on Facebook and saw Evan LaPointe said “Social media isn’t feeling very social lately. Anyone actually want to talk to someone, or are we just having a link sharing spree?” If you follow me on Twitter you saw me mention this a few weeks back. Why is it that most social people just […]
Timothy Goleman, November 12, 2010If you watched the video above, you will see how iTunes and Ping is tying into Twitter. You can put links from itunes directly into Twitter and have someone listen to the music right there. This will be done after you link Ping with Twitter. Now, this won’t work with a client such as HootSuite […]
Timothy Goleman, November 11, 2010I was reading Mashable and one of my favorite people in social media today, Brian Solis, wrote 21 rules for social engagement. Which all are pretty good. I urge you to go look at them all. The one I’m going to focus on one rule in particular: 9. Become a true participant in each community […]
Timothy Goleman, September 23, 2010One thing that you know in social media is that content is king. If you have a lot going on social media is going to be a lot easier. You can push out events, news stories and such that a company will is going. But, what if you have a client that is content light? […]
Timothy Goleman, September 7, 2010I have to point out something I have noticed. Granted this isn’t a sweeping judgment but a trend I have seen on Twitter. That is no one really talks. Well it’s the case for some of the people I follow. It’s all about pushing out links and information. There are some people on Twitter, that […]
Timothy Goleman, June 24, 2010I woke up and got a great present, HootSuite 5. I was really amazed at all the changes they did and how well they carried it off! First off I”m glad they are using HTML5! Which I’m so ready to take over, I am seriously over Flash. Then they added more! I was going to […]
Timothy Goleman, June 23, 2010Lately Twitter has really been really annoying me. Every time lately I get on I either get Twitter API is not available on Hoot Suite or I can’t get on the Twitter site. I’m not sure if this is from the World Cup or if its just the network is over loaded. The reason i”m […]