Marketing Ideas & Concepts – Page 2 – Marketing Elements by Timothy Goleman

Marketing Ideas & Concepts/ Social Media

10 Lies that Social Media consultants Tell – And why they are not true!

Timothy Goleman, November 19, 2009

What’s Next Blog (http:// www.whatsnextblog.com/archives/2009/10/10_things_social_media_cant_do.asp) posted a few unrealistic things that social media consultants are telling clients. Substitute for marketing strategy You can’t substitute social media for a marketing strategy. You still need to have an comprehensive marketing plan that is more then just social media. Social media can be a part of it but […]

Are you an Advocate?

Timothy Goleman, June 17, 2009

One thing I have learned the last few AMA lunches and through Guest Relations Marketing are your biggest supports can help you spread information about your company/product/service to others. These individuals can be some of your best ambassadors. This is done by one of the most effective forms of advertising, Word of Mouth. You may […]

Right or Left Brain?

Timothy Goleman, April 14, 2009

I am reading a really great book, “War In the Boardroom, Why Left-Brain Management and Right-Brain Marketing Don’t See Eye-to-Eye – and what to do about it.” I saw Ms. Ries present at a recent AMA Atlanta/Atlanta Ad club event. It was one of the best presentations I have seen in a long time. Take […]