Timothy Goleman, August 9, 2010Nicola is the Director, Emerging Trends & Strategic Research – Moxie Interactive Nicola Smith has been an integral part of Moxie Interactive for the past three and a half years. Smith started out in the client services department working on the Verizon Wireless account, but soon thereafter she transferred to the Participant Intelligence Group to […]
Timothy Goleman, August 2, 2010This starts the first of many Marketing Roundtables. This will be a podcast where I’m joined by fellow marketers where we talk about some of the topics of the day. They will be done on a some what regular basis. I hope every two weeks. This time I”m joined by Eric Ungs from the 380 […]
Timothy Goleman, July 21, 2010Brian Solis is Principal of FutureWorks, an award-winning New Media marketing and branding agency in Silicon Valley. Solis is globally recognized for his views and insights on the convergence of PR, Traditional Media and Social Media. Considered one of the original thought leaders who paved the way for Social Media and PR 2.0, Solis is […]
Timothy Goleman, July 19, 2010About the Book – Jeff Hayzlett is a big, boisterous guy who has the guts to get in your face and tell you exactly why your business isn’t doing well. In short, he asks the questions that most business managers are afraid to ask. And as Jeff points out, if you aren’t willing to look […]
Timothy Goleman, June 18, 2010A. Best Practices per social media channels • Corporate Policy • Internal Communications • Twitter • Facebook • Blog Development / Blogger Relations • Multimedia • Measurement/ROI B. Integration – Integration Social Media into traditional Marcom • Market Research & e-research • Internal • Public Relations • Advertising • Corporate To find Chris you can […]
Timothy Goleman, June 3, 2010I continue my talk with Chris about how to get into social media. We both agree you have to start by monitoring then moving on into social. Its important to go where conversations are being held about you. Start with Listening – Overview of free and paid social media monitoring tools, you don’t need to […]
Timothy Goleman, May 20, 2010Chris Kovac of Nicholson Kovac agreed to do a three part series of How to integrate social media in your marketing communications plan. In part one we talk about about the strategy behind starting. You have to have a game plan before you get in the space. Then we go on to talk about how […]
Timothy Goleman, May 13, 2010I am joined by Simms Jenkins from BrightWave Marketing. We talk about email marketing. This includes how social and email marketing are working together. What the future holds for email marketing. How the in box will change over the next few years. Simms Jenkins is CEO of BrightWave Marketing (http://www.brightwavemarketing.com/), an award-winning agency specializing in […]
Timothy Goleman, May 6, 2010Daisy Whitney – New Media Minute and This Week in Media By day, Daisy Whitney is a producer, on-air correspondent, podcaster and raconteur in the new media business. At night, she writes novels for teens and is the author of The Mockingbirds, to be published by Little, Brown in November 2010. You can pre-order it […]
Timothy Goleman, May 5, 2010Steven Woods – Chief Technology Officer Eloqua Mr. Woods cofounded Eloqua in 1999 and has held the position of Chief Technology Officer since that time. Steven brings to Eloqua years of experience in software architecture, engineering and strategy, and is responsible for defining the product strategy and technology vision at Eloqua. Steven’s insights into the […]